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ABOUT

Wendy E. Da'Cruz

Hi, my name is

W.E. Da'Cruz.

As an Award-Winning Entrepreneur, Lecturer, and Scholar-Practitioner much of who I’ve become was formed At the Desk.

It’s where faith was strengthened, discipline was refined, and leadership took shape, through study, prayer, strategy, and years of lived experience. After more than a decade as an award-winning entrepreneur, a university lecturer, and now a doctoral researcher, I’ve learned that principled leadership is built quietly, long before it is seen publicly.

At The Desk is my intellectual home. It's where all of my worlds converge: faith, leadership, scholarship, entrepreneurship, and advisory work. It’s a space for thoughtful conversation, strategic insight, and purposeful legacy-building.

Welcome to At The Desk. This is an invitation to become a student, learning principled leadership and life frameworks that create pathways to purpose-driven lives, shaping both personal growth and professional direction.

Wendy E. Da'Cruz

Featured In

Recognized by leading media outlets for entrepreneurship and leadership.

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Where Alignment Meets Action

Here’s how we can work together

Advisory

Strategic guidance for leaders seeking clarity, alignment, and principled decisions.

Membership

A space to study leadership principles across various fields that inform both life and work.

Partnership

Collaborative engagements with institutions and organizations to create long-term impact.

Speaking

Thought-provoking talks rooted in leadership, entrepreneurship, faith, and strategy

For Office Hours and Desk Notes

Watch Full Episodes Available on Youtube

For Office Hours and Desk Notes

Watch Full Episodes Available on Youtube

Take a Seat At the Desk and Let's Have a Conversation

Office Hours and Desk Notes are part of At The Desk on YouTube. Office Hours features longer-form conversations and reflections on leadership, faith, and strategy, while Desk Notes offers shorter, timely insights drawn from everyday moments at the desk. Together, they create space for thoughtful learning whether you’re sitting with a big idea or needing a brief principle to guide your day. Watch full episodes on YouTube.

Live at the level of your consciousness, never at the level of your circumstances.

Trusted Perspectives Across The Desk

Reflections from clients, students, partners, and collaborators around the world

Become a Desk Member

A space to study leadership principles across various fields that inform both life and work.

AT THE DESK

Principled leadership, strategic advisory, and purposeful legacy building for founders, executives, and leaders shaping long-term impact.

Contact

+1 855-599-5419

USA